Key Account Management - Analysing Key Accounts.
$0.00
Template Type:
- Key Account Plans
- Sales Management
Categories:
- Content Module
License:
User License Agreement
Reference Number:
7000
Description:
This module contains- Directional Summary
- Business Segmentatin layout at a high level \
- Market analysis
- Market Mapping
- Quadrant analysis of accounts
- Business partnership process
- External Audit
- Internal audit
- PEST analysis Sources of sales
- Components of a KA Plan
- Developng objectives
- Ratios and Analysis
- Problem identification and resolution in buyers
- DMU or decesion making unit
- SWOT analysis
- Probablility awareness of key accounts
