Trade Marketing & The Retail Environment
$0.00
Template Type:
- Business Reviews
- Business Intelligence
- Competitive Intelligence
- Market Analysis
- Retail Measurement
- Trade Marketing
- Trade Marketing Plans
Categories:
- Content Module
License:
User License Agreement
Reference Number:
7000-7053
Description:
This PPT module contains- Retail channels overview
- Stastics & Facts
- Geographic Analysis
- Region snapshots of the retail environment
- Traditional and Trademarketing mix
- Digital trends
- Marketing Spends
- Channel Approach for TM
- Selecting KA
- Categorizing KA
- How many accounts to list
- Segmenting Customers
- Self evaluation
- Aligning KA to corporate strategies
