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Question 1 of 15
What is the primary purpose of sales and distribution in marketing?
To promote products through advertising and publicity T
To manage the pricing strategy of products .
To deliver products to customers efficiently and effectively
To conduct market research and gather customer feedback.
Question 2 of 15
Which of the following is not a common sales distribution channel?
Direct sales
Wholesale distribution
Market research
E-commerce
Question 3 of 15
What is the significance of channel intermediaries in sales distribution?
They help in setting product prices
They provide customer support and after-sales service?
They conduct market research and gather customer feedback back
They promote products through advertising and publicity
Question 4 of 15
What is the purpose of a sales agent in the sales distribution process?
To sell products directly to end customers
To store and transport products to distribution centers
To facilitate transactions between buyers and sellers
To provide customer support and after-sales service Answer.
Question 5 of 15
Which of the following is an example of indirect sales distribution?
Selling products through a company-owned online store
Selling products through a retail store owned by the company
Selling products through a third-party distributor or wholesaler
Selling products through a direct sales force Answer.
Question 6 of 15
What are channel intermediaries?
Advertisements promoting products
Customers who provide feedback
Third-party entities that help deliver products to customers
Pricing strategies for products Answer
Question 7 of 15
What is an indirect distribution channel?
When products are sold through company-owned online stores
When products are sold through third-party intermediaries
When products are sold through a direct sales force
When products are sold through a company's own retail stores
Question 8 of 15
What is a direct distribution channel?
When products are sold through third-party intermediaries
When products are sold through online marketplaces
When products are sold through company-owned retail stores
When products are sold through a direct sales force
Question 9 of 15
What is the main purpose of a distribution channel?
o promote products through advertising and publicity
To set prices for products
To deliver products to customers efficiently and effectively
To gather customer feedback Answer:
Question 10 of 15
What is a distribution channel in marketing?
A promotional campaign to attract customers
A network of intermediaries that help deliver products to customers
A method of setting product prices
A market research strategy
Question 11 of 15
What is a retailer in an indirect distribution channel?
A company-owned retail store
A third-party intermediary that purchases products from the manufacturer and sells them to end customers
A direct sales force d) An online marketplace Answer:
An online marketplace
Question 12 of 15
What is a wholesaler in an indirect distribution channel?
A company-owned retail store
A third-party intermediary that purchases products from the manufacturer and sells them to end customers
A direct sales force
An online marketplace
Question 13 of 15
What is digital distribution?
The process of physically delivering products to customers
The process of selling products online through e-commerce platforms
The process of selling products through retail stores
The process of selling products through direct sales force Answer
Question 14 of 15
What are some advantages of digital distribution?
Lower costs, wider reach, and greater convenience
Higher costs, limited reach, and lower convenience
Limited control, higher costs, and lower reach
Higher reach, limited convenience, and lower costs
Question 15 of 15
Which of the following is an example of digital distribution?
Selling products through a physical retail store
Selling products through a direct sales force
Selling products through an online marketplace
Selling products through a TV shopping channel Answer
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