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Question 1 of 10
In what type of industries is cost-plus pricing commonly used?
Fashion and luxury goods industries
Technology and electronics industries
Manufacturing and production industries
Service and consulting industries.
Question 2 of 10
What is the potential disadvantage of cost-plus pricing?
It may not reflect market demand .
It may lead to price wars with competitors.
It may not be profitable.
It may not be perceived as fair by customers.
Question 3 of 10
How is the markup percentage determined in cost-plus pricing?
Based on competitors' prices.
Based on production costs.
Based on perceived value
Based on demand and supply?
Question 4 of 10
What is the main advantage of cost-plus pricing?
It allows for easy price comparison with competitors.
It helps to maximize profits.
It is simple and easy to implement of all the types of pricing strategies'
It enables targeting specific customer segments?
Question 5 of 10
What is cost-plus pricing?
Setting prices based on competitors' prices
Setting prices based on production costs plus a markup
Setting prices based on perceived value
Setting prices based on demand and supply? .
Question 6 of 10
How is markup or margin percentage determined in pricing?
Based on competitors' prices
Based on production costs.
Based on perceived value
Based on demand and supply
Question 7 of 10
What is the potential benefit of markup and margin pricing?
It helps to ensure consistent profit margins
It allows for easy price comparison with competitors
It reflects market demand accurately
It enables targeting specific customer segments
Question 8 of 10
What is the main difference between markup and margin pricing?
Markup is a percentage added to the production cost, while margin is a percentage of the selling price
Margin is a percentage added to the production cost, while markup is a percentage of the selling price
Markup and margin are the same and can be used interchangeably
Markup is used for cost-based pricing, while margin is used for value-based pricing.
Question 9 of 10
What is margin pricing?
Setting prices based on production costs plus a fixed percentage margin
Setting prices based on competitors' prices
Setting prices based on perceived value
Setting prices based on demand and supply.
Question 10 of 10
What is markup pricing?
Setting prices based on production costs plus a fixed percentage markup on top of the production cost.
Setting prices based on competitors' prices
Setting prices based on perceived value
Setting prices based on demand and supply
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