Question 1 of 10

What is the primary goal of merchandising?

Cost reduction

Maximizing visibility & sales & out of stocks management

Aesthetic appeal only

It's irrelevant in retail

Question 2 of 10

What is the purpose of a planogram in merchandising?

It's not necessary

To showcase product variety

Planograms help optimize product placement in retail spaces

Planograms are only for large retail chains

Question 3 of 10

How does visual merchandising contribute to the retail experience?

It doesn't impact sales

It Enhances store aesthetics, attracts customers, and promotes product visibility

Visuals are irrelevant in retail

Visuals only matter during holidays

Question 4 of 10

Why is effective inventory management crucial in merchandising?

Inventory doesn't affect sales

To reduce storage costs

Ensures product availability, minimizes stockouts ( out of stock ) and prevents overstock

Inventory is solely the responsibility of suppliers

Question 5 of 10

How does seasonal merchandising impact sales?

It's not important

Seasonal changes don't affect consumer behavior

Attracts customers with relevant products, boosts sales, and creates excitement

Seasonal merchandising is only for fashion retailers

Question 6 of 10

What role does cross-selling play in effective merchandising?

Cross-selling is irrelevant

To confuse customers with additional options

It enhances customer experience and increases average transaction value

Cross-selling is only for online retailers

Question 7 of 10

Why is it important to regularly update and implement planograms?

Planograms are unnecessary

To keep employees busy •

Optimizes product placement based on current sales trends and customer behaviour

Planograms only apply to large retail chains

Question 8 of 10

How does effective merchandise presentation impact customer perception?

Presentation doesn't matter

Effective presentation enhances product desirability and encourages purchases

Presentation is irrelevant in retail.

Presentation only matters during promotions

Question 9 of 10

How can merchandising influence impulse buying behaviour?

Impulse buying is uncontrollable

By strategically placing products, creating attractive displays, and offering promotions •

Impulse buying is not influenced by merchandising

Impulse buying only occurs online

Question 10 of 10

Why is optimizing retail space essential in merchandising?

Space optimization is unnecessary

To increase rent savings

Maximizes product exposure, improves traffic flow, and enhances the shopping experience

Space optimization is only for large retail outlets